Lawbalization, episodio 7: El panorama de la tecnología financiera en América Latina y las tendencias de las empresas conjuntas entre Brasil y México, con Julia de Luca.
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Resumen del episodio
Jonathan Bench speaks with Julia de Luca, São Paulo–based business development lead at Banco Itaú and former tech investment banker, about Latin America’s tech ecosystem—where a maturity gap with the U.S. coexists with abundant real-world problems to solve. They unpack why fintech still dominates, how Brazil’s pro-competition Central Bank and the instant-payments system Pix—along with “payment institution” rules—accelerated financial inclusion, and where AI wrappers and stablecoins are gaining traction. Julia offers an investor playbook (visit the region, build trusted on-the-ground networks, and avoid treating LATAM as a monolith), contrasts Mexico’s recent venture surge and U.S. proximity with Brazil’s scale and stronger institutions, and reflects on founder challenges, women’s underrepresentation, and her Sunday newsletter (~14k subscribers) syndicated by Nasdaq. You can connect with Julia on LinkedIn by clicking aquí.
Julia also highlights persistent gender gaps in tech and finance, offers practical advice for global investors entering Latin America, and compares Brazil and Mexico’s contrasting startup environments. With her mix of banking expertise and thought-leadership, she paints a clear picture of where Latin American innovation and fintech are headed next.